Issues related to the concept of Yerevan's exterior design and advertising will be discussed as part of a third annual festival that will be launched in Armenia on the initiative of the country's advertising community later this week.
The Popok international advertising festival will be held in Yerevan on October 25-27 and organizers expect international and local advertising firms to develop closer relations that will contribute to professional growth on the local market. This year's edition of the festival will be attended by leading advertising companies from 15 countries. (Popok in Armenian means walnut.)
Armenian News
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